I've been noticing a drop in my site's ranking lately and am considering the role of hidden links in my linkbuilding strategy. Can anyone share effective methods to uncover and assess these links? I'm looking for insights on whether this is a common issue and how to approach it for both my projects and clients. Any tips on outreach or tools would be really appreciated!
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Hidden links can definitely mess with rankings, it’s kind of like when you’re streaming a show and there are all these background Easter eggs you don’t notice at first, but they still influence how the story feels. Tools like Ahrefs or Screaming Frog can help you spot them, and Google Search Console sometimes reveals weird stuff too. I’d start there, then clean up anything sketchy. Outreach is usually easier when you frame it like fixing a broken part of the ‘storyline’—most site owners don’t want hidden links dragging them down either.